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183,73 EUR*
Details The Why of Consumption: Contemporary Perspectives on Consumer Motives, Goals and Desires (Routledge Studies in Interpretive Marketing Research)

The Why of Consumption Why do consumers buy particular products, brands and services? How do they think and feel about their cravings? This book provides provocative answers to all these questions. Formerly only available in Hardback. Full description

12,60 EUR*
Details Caring for Your Scooter: How to Maintain & Service Your 49cc to 125cc Twist & Go Scooter (RAC Handbook)

With fuel costs and parking charges forever rising, it's no wonder consumers are turning towards cheaper forms of travel. Enter the twist-and-go scooter! It is cheap to run, fun to ride, and ideal for those little 'pop to the shop' trips, and also for ...

42,11 EUR*
Details Microsoft Windows Vista Unleashed

Microsoft Windows Vista Unleashed With the release of Service Pack 1, industry pundits believe more consumers--and especially corporations--will start upgrading to Vista. This guide goes deeper than any of the other reference tomes and it skips over a ...

120,77 EUR*
Details Devising Consumption: Cultural Economies of Insurance, Credit and Spending (Culture, Economy, and the Social)

The book explores the vital role played by the financial service industries in enabling the poor to consume over the last hundred and fifty years. Spending requires means, but these industries offered something else as well - they offered practical ...

80,49 EUR*
Details Accounting--A Social Institution: A Unified Theory for the Measurement of the Profit and Nonprofit Sectors: A Social Institution - Unified Theory for ... of the Profit and Nonprofit Sectors

Accounting Presents an attempt at a unified accounting system for measuring and reporting the performance of human service organizations as well as firms in the profit sector. The model developed recognizes the centrality of the consumer and the ...